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Heads up, JetBlue flyers! They're running a "buy miles" promotion that could seriously boost your TrueBlue balance. Until the end of 2025, you can snag JetBlue points with a bonus of up to 130%. That brings the price down to just 1.4 cents per point.
So, is it a good deal? That depends. Buying points can be a smart move if you have a specific redemption in mind, especially for a flight that's usually pricey. Think Mint class (JetBlue's fancy business class) or flights during peak season. Crunch the numbers: if the flight you want costs way more in cash than the points needed (at 1.4 cents each), then buying points makes sense.
However, don't buy points speculatively! JetBlue can devalue its points program at any time, making your points worth less. Only buy if you have a concrete plan to use them soon. Also, always compare the cost of buying points versus just paying cash for the flight. Sometimes, the "deal" isn't as sweet as it seems.
Why This Matters for Your Strategy
News in the points-and-miles world moves fast, and promotional changes often have a short window. If this announcement affects a card or program you hold, log into your awardtrail dashboard to check your current benefit usage, bonus progress, and whether a transfer or redemption makes sense right now — before terms change.
As a general rule: transfer points only when you have a specific redemption in mind — transfers are almost always one-way and non-reversible. If you're unsure of the value, check our redemption guides before acting.
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